For most of the businesses, we start we need to register the same with the government. Naming the business is first step towards registration of the business. Business name is a platform we will use to transact with other members of the community. It is important as we open bank account, engage in transactions with other parties, receive and make payments etc. All these tasks need proper name of the business.
The Business Name
Personal names are generally used as legal names of business in case of sole proprietorship. But in some instants people use different name for their business. These are called DBA (Doing Business As) or fictitious names. Naming the business using such conventions means creating a business brand. This is the same trick as business incorporated as partnership firms or LLC (Limited Liability Company). For example we can name a super store as “Banana Super Store” instead of “John William”.
If the type of business is a partnership, the business is registered by the name under which the partnership firm is registered. If we a